Tata Motors Introduces E-Cats and ADA

Jakarta, November 2014 – Tata Motors Distribusi Indonesia (TMDI), fully subsidiary of Tata Motors Ltd, India’s largest global automotive company and Tata Motors’ authorized agent in Indonesia, today introduced E-Cats and A-D-A.

E-CATS is an online catalog system that gives TMDI 3S (Sales, Service, and Spare parts) dealers the ability to check stock availability, understand product details of Tata Motors genuine parts, and to check prices and place orders.

A-D-A is a TMDI Customer Care division program which committed to provide the best experience to customers for spare part transactions in relations to availability, durable, and affordable price guarantee. A-D-A is an acronym for Availability, highly Durable products and Affordable price.

In accordance to Tata Motors’ global service standard, all 3S TMDI dealers and Tata Certified Workshops (TCW) as TMDI 2S outlets operating in 9 major Indonesian cities have 600 types of parts in adequate quantities. In their inventory, with its workshops equipped with 80 special tools to support vehicle service and maintenance. The Tata Parts Center in Cibitung have over 8,000 tupes of parts. Right from nuts to aggregates to body parts. No new product is introduced till adequate quantity of parts are stocked locally.

TMDI guarantees that every single Tata Motors vehicle spare parts available in Indonesia with same day order delivery to all 3S TMDI dealers.

This is made possible due the implementation of a quick, efficient, and just in time spare part distribution channel, all of which integrated in an online system and supported by TMDI’s partnership with global logistics company TOLL Logistics, and Indonesian logistics companies such as JNE, Pandu, and Scan Global.

“A-D-A is TMDI’s commitment for our Indonesian customers. The same commitment has been tested and proven in Tata Motors markets across the globe. On the other hand, E-CATS guarantee the best service for both. Dealers and customers,” said Biswadev Sengupta, TMDI President Director.

Biswadev also added that Tata Motors genuine parts are of Tata Motors’ global standard with the highest grade and quality. Our spare parts are the parts that we put as OE fitment in our vehicles. We don’t offer any lower grade as spare parts. While all Tata Motors genuine parts are imported from India, some accessories are being developed in Indonesia in cooperation with local accessories producers.

“Spare part availability and its attractive prices are the main features of Tata Motors in any country, including Indonesia. Not only are Tata Motors spare parts are around 15% cheaper than other brands, but are also more durable. This is in line with our brand promise of offering the best in class Total Cost of Ownership to our customers in Indonesia. ” said Biswadev.

About Tata Motors

Tata Motors is the biggest Indian car manufacturer with consolidated revenue of USD 34.7 billion in 2012-13, and is ranked the fourth biggest truck and bus manufacturer in the world. Through its subsidiaries and affiliates, Tata Motors is operating in the United Kingdom, South Korea, Thailand, Spain, South Africa, and Indonesia. Tata Motors owns British premium automaker Jaguar Land Rover, and is also involved in a joint venture with Fiat in India.
With more than 7.5 million Tata Motors vehicles running on the roads of India, Tata Motors Limited has become a market leader in each segment of the commercial vehicle industry, and is one of the frontrunners in the passenger vehicle industry covering the compact, mid-sized cars, and multifunction segments. Cars, buses and trucks manufactured by Tata Motors have been distributed in various countries in Europe, Africa, the Middle East, South Asia, Southeast Asia, South America, and the Russian Federation.
(www.tatamotors.com; follow our Twitter: @TataMotorsID)

For further information on PT Tata Motors Distribusi Indonesia, please contact:
Mr. Kiki Fajar
Public Relations – Manager
PT. Tata Motors Indonesia
fajar.harianto@tatamotors.com | fajar.harianto@gmail.com|

Mr. Hendri Satrio
Triliant Communications
hendri.satrio@triliantcomm.com